What’s the future of music export? – a discussion
In most markets, expectations for international artistic activity have increased in proportion to opportunities created by easier and more affordable travel, online activity of musicians, improved image management, or popularity on streaming services. There are now more platforms for promoting up-and-coming musicians, as well as an increasing number of festivals that highlight the potential of both individual artists and entire nations or regions. The global Covid-19 outbreak, followed by the economic crisis, legislative changes (such as those relating to Brexit), or shifting priorities in the context of the war in Ukraine brutally and essentially overnight halted this period of rapid growth and optimism for growing countries like Poland.
Together with invited guests, we will attempt to define the moment in which we currently find ourselves, analyse its favourable and unfavourable effects on artistic milieus, look at the circumstances in various countries, consider the demands of the modern era, and search for directions that will determine the potential domains of the international professional activity of contemporary musicians.
Host: Michał Hajduk ( the National Orchestra of the Polish Radio in Katowice)
Participants: Bryndís Jónatansdóttir (Iceland Music), Marek Hojda (Music Export Poland), Klara Andersson (Fågelle), Radosław Chudzio (Fource Entertainment), Gosia Kiełtyka-Gracz (Mad.G Management)
9.07 | 14.00–15.15 | Workshops of Culture, Grodzka 7 – patio